Webinar
Mastering AI Success for the Enterprise
Thursday, February 13, 2025
11:00 AM GMT
Behind the optimistic headlines, a stark reality emerges: most AI projects fail. According to Harvard Business Review, failure rates reach as high as 80%—nearly double that of corporate IT projects a decade ago. In this three-part webinar series, we’ll unpack the strategic approaches necessary to keep your AI initiatives on track and explore how to build a team equipped to navigate these evolving challenges effectively.
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Mark Fabrace
Generative AI lead at Accenture UK
Session 1 | Thinking Beyond Scale: Driving Sustainable Value with Generative AI
During this first session in the series, Mark will set the scene by unpacking :
- How Generative AI can be leveraged to generate unprecedented growth
- A formula for AI success - The 5 imperatives
- The main three factors contributing to lost potential
- Why a strong digital core is foundational to success
Followed by a live Q&A session – so come armed with your questions!

Each live webinar in this series addresses a unique AI challenge impacting enterprises today. Don’t miss this opportunity to gain valuable perspectives from leading industry experts, that can transform the way that you approach AI innovation!