Personal Branding: your Career Armor

Join us and learn what is a personal brand, why it matters to you! We will cover how it continued to impacts your professional life and the work place. We will share strategies to develop a personal brand to ensure a successful job search.


Join Career Coach Meera as she leads a discussion on the role of Personal Branding in your job search, and it’s continued importance in the work place. We will be covering the benefits of Personal branding and share strategies to boost personal branding that can help us in being successful in one’s career.

But first, what is Personal Branding? If you Google your name, what comes up? If the answer is “nothing”, you probably haven’t spent much time developing your personal brand. All of us are looking to make a good impression when it comes to advancing our careers and one of the fundamental attributes you should have at your disposal is knowing how you promote yourself.

Your personal brand is your career armor — it’s how you get recognized and remembered. Crafting your personal brand requires extensive self-reflection and introspection. It is the telling of your story, and how it reflects your conduct, behavior, spoken and unspoken words, and attitudes.

People Are Googling You At Every Stage Of Your Career. Regardless of your age or professional stage, someone is screening you online. What they find can have major implications for your professional (and personal) well-being. According to "More than half of employers won't hire potential candidates without some sort of online presence today." Has it ever occurred to you to think about your answers to the following questions:

  • Who are you?
  • What makes you unique?
  • What is your vision for your personal brand?
  • What is your goal with personal branding?
  • What are your professional goals?

Join us as we explore these topics and gain a better understanding of how your personal brand can lead to opportunities like:

  • Job interviews.
  • Internships.
  • Speaking engagements.
  • Networking opportunities.
  • Promotions.
  • Partnerships.
  • Much, much more...

About the Presenter

Meera Rawat is a Career Development Coach with over 20 years of experience in senior leadership roles for large multinational firms & their captives, with focus on BFSI, spanning Operations, Technology, Front Office, Back Office and Enabling Functions. Meera is based in Mumbai, India and is culturally astute with extensive experience in bringing together global stakeholders across Asia, Europe and North America. Meera is known for developing high performance teams with diverse capabilities while ensuring an inclusive culture and consultative approach. She has a track record of consistently nurturing teams and developing leaders through her time as a Career Coach.

Fun Fact: Meera loves travelling, meeting and connecting with new people from different cultures, understanding their interests and imbibing in new experiences.